Who I Am and How 'Defined by Style' Began

Welcome! My name is Efi Giannakopoulou, and I am thrilled to share my journey and passion for style and confidence with you. I believe that the way we present ourselves can transform the way we feel and interact with the world. By profession, I am a scientist with a PhD and currently working in the corporate world. While I love the challenges and rigor of my professional life, there has always been another side of me that is equally vibrant—a deep-rooted passion for good living, personal expression, and style.

This passion gave birth to my Instagram profile, 'All About Good Living,' where I explore and celebrate the art of living well. For me, good living is about balance and finding harmony in life, whether it’s through what we eat, how we care for ourselves, or how we present ourselves to the world. My journey on social media started as a creative outlet but quickly grew into a platform for connecting with others who share the same passion for living intentionally and beautifully.

The Birth of 'Defined by Style'

As I shared my insights and experiences, I realized that my true calling was to help others embrace their best selves through style. That’s how 'Defined by Style' was born. This project is not just about fashion; it’s about confidence, empowerment, and redefining how we see ourselves. Style, for me, is not about following trends blindly but about finding what makes you feel powerful, authentic, and unstoppable.

Through 'Defined by Style,' I’ve combined my analytical skills from science with my creative passion for personal styling. Whether it’s curating a wardrobe, building a professional image, or redefining your everyday look, my goal is to help you express your individuality and live with confidence.

Style as a Reflection of Confidence

To me, style is much more than clothes and accessories; it’s a language. It’s how we tell the world who we are before we even speak. True style begins with confidence. When you feel good in what you wear, it shines through in everything you do. My philosophy is simple: confidence is the ultimate accessory, and it’s my mission to help you discover yours.

Balancing Passions

As someone who balances a corporate career and my love for styling, I understand the importance of efficiency and versatility. Life can be demanding, but that doesn’t mean you have to sacrifice style or self-care. My approach is rooted in practicality and creating looks that work for your lifestyle and empower you to tackle your day with poise.

Let’s Transform Together

Whether you’re a professional seeking a polished image, someone ready to redefine their style, or simply curious about exploring the world of good living, I am here to guide you. 'Defined by Style' is more than a service; it’s a journey of self-discovery, confidence, and transformation.

Thank you for being here and allowing me to be part of your journey. I’m excited to help you embrace your style, elevate your confidence, and live your most authentic life.

Defined by Style, Always.

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The Power of Style in the Corporate World: How Your Appearance Shapes Your Professional Success